Vodafone says European operations to be 100% powered by renewables
Vodafone Group PLC (LON:VOD) announced that its entire European operations will be 100% powered by electricity from renewable sources from 1 July.
These include mobile and fixed networks, data centres, retail and offices, as the telecoms firm progresses towards the goal of reducing its own carbon emissions to net-zero by 2030 and across the company’s entire value chain by 2040.
The FTSE 100 firm said it will celebrate the milestone across Europe with a simultaneous consumer campaign that will include Vodafone’s brand turning ‘green’ across key digital and social channels in 12 markets.
In July 2020, Vodafone brought forward its plan to purchase 100% renewable electricity in Europe to July 2021 from its previous target of 2025 and is committed to achieving the same step-change in Africa by 2025.
Most of the group’s total energy use during financial year 2021 was in the form of purchased electricity but, following this announcement, 100% of Vodafone’s purchased electricity in Europe is now from renewable generation sources including where Vodafone is a tenant on other landlord’s sites.
Last year’s energy use remained broadly flat despite a 47% year-on-year increase in mobile data traffic, due to more energy efficient mobile technology and analytics.
The operator invested €65mln in energy efficiency and on-site renewable projects, leading to annual savings of 135 gigawatt per hour.